Kostas Tzortzakis

Kostas Tzortzakis

Kostas Tzortzakis

Kostas Tzortzakis is a former Professor of Business Organization and Management at the Piraeus University of Applied Sciences and a former Lecturer at the Athens University of Economics and Business. He worked as a project manager at the economic organizations Center for Planning and Economic Research (KEPE) and Hellenic Productivity Center (ELKEPA). He has held significant positions of responsibility in both the public and private sectors. He is a Business Consultant and has conducted studies on behalf of various businesses and organizations. Additionally, he has authored several business-related books and published numerous articles on Management and Marketing in scientific journals.

  1. Η διοίκηση ανθρωπίνου δυναμικού στο ελληνικό επιχειρείν

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  2. Αποτελεσματικό μάνατζμεντ στο ελληνικό επιχειρείν

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  3. Η λιανική πώληση στο ελληνικό επιχειρείν

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  4. Μάρκετινγκ χονδρικού και λιανικού εμπορίου, Principles, strategies, applications, case studies

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  5. Αρχές μάρκετινγκ, The Greek approach

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  6. Μάρκετινγκ μάνατζμεντ, The Greek approach: Principles, strategies, applications: Internet marketing, personal marketing

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  7. Οργάνωση και διοίκηση, The management of the new era

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  8. Διοίκηση Ανθρωπίνων Πόρων, Includes eHRM

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  9. Διοίκηση Τουριστικών Επιχειρήσεων

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  10. Μάρκετινγκ, Includes Digital Marketing: The Greek Approach

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