Dr Nikolaos Dimitriadis

Dr. Nikolaos Dimitriadis has been applying neuroscience to business and education for the past 20 years and has been recognized for his work in research and communication. He is a Professor of Practice at the University of York Europe Campus, where he leads the MSc in Neuromarketing postgraduate program. He is the co-author of the books Neuroscience for Leaders and Advanced Marketing Management, which have been translated into multiple languages. He heads the Applied Neuroscience Lab at EY Greece, offering cutting-edge services in Neuromarketing, NeuroHR, Neuroleadership, and Neurosafety. Together with his team, he has scanned more than 9,000 brains in over 20 countries worldwide.