Barron Jason

Jason Barron, MBA, is a leading figure in the field of creativity, specializing in digital product strategy and customer experience. He is a founding member of the startup LowestMed, which was acquired by RetailMeNot in 2018, and currently works at a major nonprofit organization on digital products serving millions of users worldwide. His grandparents, Donald and Dorothy Coley, who studied at Harvard University, taught him the importance of education from a young age. He earned a Bachelor's degree from Southern Virginia University in 2007 and an MBA from Brigham Young University in 2017. Jason has a unique ability to simplify complex topics and infuse creativity into business strategy. His Kickstarter page for the initial setup of this book raised over 1,000% of its target in just 28 days, with contributions from around the world. He sets goals and achieves them. Although he could never touch his toes, he succeeded after 41 days of effort. He documented this journey on video, which has now garnered several million views after being shared by George Takei (Star Trek) and featured by Yahoo and MSN News. He lives in Salt Lake City, Utah, with his wife and their five children.